The work.
Fifteen-plus years. Restaurants, bars and trucks first. All of it within a drive of our desk.
Our own place
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Epic branding, backed by smarter systems.
We make local businesses look like the biggest brand in town, then use AI, automation and better tracking to help the work perform, and build the systems to perform like one.
Branding, websites, photography, video, menus, packaging and campaigns.
AI setup, automation, inventory tools, staff systems, email and text workflows, review management and performance tracking.
What we do.
Hand us one piece, hand us the whole thing, or learn to run it yourself. Either way it's built for your place, not pulled from a template.
We own a restaurant. We own food trucks. We know what a dead Tuesday costs.
We own The Quarry Grill and the Quarry Truck food trucks, all out of Franklin. We make payroll, fight food cost and cover shifts, same as you.
Brand, site, photo, video, print, social, email and text. One team, one invoice, nobody pointing fingers.
You don't need a Manhattan retainer. You need work that pulls its weight.
Restaurant owners, get your life back.
The counting, the ordering, the posting, the replying. AI can carry most of it now, and you can set it up yourself. What it won't do is tell you when the result is a 4 out of 10. We're operators with fifteen years of restaurant branding behind us. We show you what good looks like, then teach you and your team to hit it. No retainer, no contract, you own every account and file.
More than captionsAI should do more than write captions. We use it to reduce repetitive work, improve consistency and make more of your marketing measurable.
Try this tonightAsk your AI to grade your own site on a phone, 1 to 10. Under a 7? That's the call to make.
Results depend on the project and the starting point. We're not going to promise a revenue number before we've looked at your place. What we do is put tracking in place so you can see what's actually moving, on things like:
- Leads and form submissions
- Online orders
- Calls and appointment requests
- Email and text campaign performance
- Repeat customer engagement
- Review response time
- Staff hours saved
- Faster inventory and ordering
- Reduced waste, fewer shortages
One screen share. We fix your top three problems together, using the AI tools you already have. You leave with a one-page punch list.
We build the tools your place needs most: inventory, staff apps, email and text campaigns, reviews. Two training sessions, check back in at 30 days.
A monthly call, a review of everything you shipped, and answers by text when you're stuck. Cancel any time.
Make it. Run it. Measure it.
Brand, website, photography, video and campaigns that make your business impossible to overlook.
We launch it, automate what makes sense and help your team keep it moving.
We track the signals that matter, review what performed and improve the next move.
"Great team, have been using them for all my creative design projects, website development, and graphic design for over 10 years, the best in the business!"
"Absolutely amazing to work with Wildcat. We get monthly meetings to help guide us with Google, ads, our website. It's all around a great experience."
Straight answers.
The questions owners ask before they call.
What is the free brand audit?
You give us your website or Instagram link. We look at your place the way a hungry stranger on a phone would: first impression, whether it looks like one place, food photos, how easy it is to order or book, whether it works on a phone, and how it shows up on Google. You get a score, the findings and the one thing to fix first. An AI tool we built drafts it and Dan checks every one before it goes out.
What is AI setup and coaching?
We build AI tools at your restaurant, then teach you and your manager to run them. Inventory counts and order sheets that learn what you sell. Small apps for staff like prep lists and checklists. Email and text campaigns that run on autopilot with your approval. Review responses in your voice, with the bad ones flagged to you first. It's hourly with no retainer and no contract, and you own everything we set up.
Who is Wildcat?
A restaurant marketing agency in Franklin, NJ, run by Dan Larco. Dan owns The Quarry Grill and the Quarry Truck food trucks, so the work comes from an operator who makes payroll and fights food cost too. Fifteen-plus years of branding, websites, photo, video, print, social and email for restaurants, bars and food trucks across Northern NJ.
Where do you work?
Northern New Jersey: Sussex, Morris, Passaic, Bergen and Warren counties, and anywhere within a drive of Franklin. Photo and video are shot at your place. AI coaching can happen on a screen share.
Do I have to sign a retainer?
No. AI setup and coaching is by the hour, no retainer, no contract. Done-for-you marketing is quoted per project or per month, and you get one page a month showing what we made and what it brought in.

