Marketing for restaurants, bars + food trucks. Built by operators. Measured in covers.

Prettydoesn'tpay rent.

Wildcat builds standout brands, websites and campaigns for restaurants, food trucks and local businesses across Northern New Jersey. Then we pair the creative with AI, automation and smarter tracking to help turn attention into business.

Two fried chicken wings mid-air, one drizzled with hot sauce and one with white sauce from squeeze bottles, shot by Wildcat
Wildcat Branding and Design badge
Hand it offDo it for meBrand, site, photo, social, email. We make it and run it. Built it yourself with AI?Teach me to do it rightInventory, staff apps, marketing and reviews, run by AI and your own team. No retainer.
Brands we've worked with
American Dream Caesars Atlantic City Harrah's Casinos Hyundai Ford Strong New York

The work.

Fifteen-plus years. Restaurants, bars and trucks first. All of it within a drive of our desk.

Double smash burger with mac and cheese and house sauce on a spatula, shot at The Quarry Grill Our own place
The Quarry GrillBrand, menu, photo, social
Square pepperoni slice with basil on a pan, surrounded by open flames, shot for Pizza One
Pizza OneVideo, email, social
Overhead sushi spread with rolls, tuna tataki and chopsticks, shot for Sushi Lounge
Sushi LoungeVideo, print, catering
More work
Aerial view of Pier 13 Hoboken stretching into the water with the Manhattan skyline behind
Pier 13 HobokenSite, campaigns
VittleBrand, packaging
Strong New YorkVideo, campaign
Velento Electric van with black, white and yellow wrap on a job site
Velento ElectricBrand, website
Ready to look better and work smarter? Start a project
How does your place look to a hungry stranger? Free brand audit
The promise

Epic branding, backed by smarter systems.

We make local businesses look like the biggest brand in town, then use AI, automation and better tracking to help the work perform, and build the systems to perform like one.

Look like the biggest brand in town

Branding, websites, photography, video, menus, packaging and campaigns.

Work like the biggest brand in town

AI setup, automation, inventory tools, staff systems, email and text workflows, review management and performance tracking.

What we do.

Hand us one piece, hand us the whole thing, or learn to run it yourself. Either way it's built for your place, not pulled from a template.

Wildcat photographer in a Wildcat hoodie shooting a burger platter, black and white with the food in color
Why Wildcat

We own a restaurant. We own food trucks. We know what a dead Tuesday costs.

Operators first

We own The Quarry Grill and the Quarry Truck food trucks, all out of Franklin. We make payroll, fight food cost and cover shifts, same as you.

One team, whole job

Brand, site, photo, video, print, social, email and text. One team, one invoice, nobody pointing fingers.

For the many, not the few

You don't need a Manhattan retainer. You need work that pulls its weight.

AI coaching for restaurants

Restaurant owners, get your life back.

The counting, the ordering, the posting, the replying. AI can carry most of it now, and you can set it up yourself. What it won't do is tell you when the result is a 4 out of 10. We're operators with fifteen years of restaurant branding behind us. We show you what good looks like, then teach you and your team to hit it. No retainer, no contract, you own every account and file.

More than captionsAI should do more than write captions. We use it to reduce repetitive work, improve consistency and make more of your marketing measurable.

Try this tonightAsk your AI to grade your own site on a phone, 1 to 10. Under a 7? That's the call to make.

What gets more measurable

Results depend on the project and the starting point. We're not going to promise a revenue number before we've looked at your place. What we do is put tracking in place so you can see what's actually moving, on things like:

  • Leads and form submissions
  • Online orders
  • Calls and appointment requests
  • Email and text campaign performance
  • Repeat customer engagement
  • Review response time
  • Staff hours saved
  • Faster inventory and ordering
  • Reduced waste, fewer shortages
Tune-upAbout 2 hours

One screen share. We fix your top three problems together, using the AI tools you already have. You leave with a one-page punch list.

SetupAbout 12 hours

We build the tools your place needs most: inventory, staff apps, email and text campaigns, reviews. Two training sessions, check back in at 30 days.

CoachingAbout 3 hours a month

A monthly call, a review of everything you shipped, and answers by text when you're stuck. Cancel any time.

Book a tune-up

Make it. Run it. Measure it.

Make it

Brand, website, photography, video and campaigns that make your business impossible to overlook.

Run it

We launch it, automate what makes sense and help your team keep it moving.

Measure it

We track the signals that matter, review what performed and improve the next move.

Said about us
"Great team, have been using them for all my creative design projects, website development, and graphic design for over 10 years, the best in the business!"
Jonathan MillerGoogle review
"Absolutely amazing to work with Wildcat. We get monthly meetings to help guide us with Google, ads, our website. It's all around a great experience."
Nicholas BeneventoGoogle review

Straight answers.

The questions owners ask before they call.

What is the free brand audit?

You give us your website or Instagram link. We look at your place the way a hungry stranger on a phone would: first impression, whether it looks like one place, food photos, how easy it is to order or book, whether it works on a phone, and how it shows up on Google. You get a score, the findings and the one thing to fix first. An AI tool we built drafts it and Dan checks every one before it goes out.

What is AI setup and coaching?

We build AI tools at your restaurant, then teach you and your manager to run them. Inventory counts and order sheets that learn what you sell. Small apps for staff like prep lists and checklists. Email and text campaigns that run on autopilot with your approval. Review responses in your voice, with the bad ones flagged to you first. It's hourly with no retainer and no contract, and you own everything we set up.

Who is Wildcat?

A restaurant marketing agency in Franklin, NJ, run by Dan Larco. Dan owns The Quarry Grill and the Quarry Truck food trucks, so the work comes from an operator who makes payroll and fights food cost too. Fifteen-plus years of branding, websites, photo, video, print, social and email for restaurants, bars and food trucks across Northern NJ.

Where do you work?

Northern New Jersey: Sussex, Morris, Passaic, Bergen and Warren counties, and anywhere within a drive of Franklin. Photo and video are shot at your place. AI coaching can happen on a screen share.

Do I have to sign a retainer?

No. AI setup and coaching is by the hour, no retainer, no contract. Done-for-you marketing is quoted per project or per month, and you get one page a month showing what we made and what it brought in.